Around this time, the Mobb Music style of production was developing in the San Francisco Bay Area and Sacramento popularized by artists including Too $hort and E-40 with a strong G-Funk influence and similar subject matter to gangsta rap. This subgenre began to dominate radio play and sales during the early 1990s with the birth of G-Funk and the emergence of Dr. The late 1980s saw the rise of gangsta rap as a response to the East Coast’s hardcore Hip Hop with the seminal act N.W.A and rapper Ice-T focusing on life and adversities in South Los Angeles. This could be largely credited to the fact that the early local West Coast Hip Hop scene revolved more around DJing than rapping. Unlike their East Coast counterparts, the sound emerging from the West Coast was more fast-paced and influenced by electronic music as exemplified by acts such as World Class Wreckin Cru and Egyptian Lover in the early to mid-1980s.

An early landmark of the genre was in 1981 when Duffy Hooks launched the first West Coast rap label, Rappers Rapp Records, with its first act being the duo of Disco Daddy and Captain Rapp with their debut single “ Gigolo Rapp“.

While there is no single defining sound, many different styles exist that developed from the sub-regions of the area. 100 Essential West Coast Hip Hop Albums: [ West Coast Hip Hop refers to Hip Hop artists who originate from the West Coast region of the United States.

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